Now a day, connecting with your friends has become easier and faster than ever. All thanks to the social media and the technology and also Mr. Mark Zuckerberg who introduced Face book that has made our life so convenient. But do you know, besides sharing photos, videos, memes, and messages FB can be used for marketing purposes? Yes, you heard me right. This can be done through Facebook marketing. Facebook marketing is a form of marketing in which a FB page is created as a medium of communication to attract and maintain contact with the customers. It involves creating individual/ business pages for brand promotions and creating a fan base.

How it is better than traditional marketing?

• Effortless and quick feedback
• Global reach 
• Cost-efficient
• Good opportunity for small businesses 
• Great platform for the budding entrepreneurs
• More interaction with customers
• No fixed time for business

There are some Facebook Tools that help to manage the content, ads, audience and many more:-

• Agora Pulse
• EdgeRank Checker
• ShortStack
• Facebook Page Barometer
• Conversation Score
• Likealyzer
• FanPage Karma
• Postplanner
• Pagemodo
• Dark posting
• AgoraPulse contest

What is the Impact of Facebook marketing?

• More customers
• Easy to build up ads for products
• Increase in profit
• Easy to target the audiences
• Increase in brand identity

Survival tactics for Facebook marketing:-

• Target a specific crowd
• Create short and fascinating videos
• Use eye-catching images
• Use emojis
• Stay active

The reviews of Facebook marketing are exceptional. It is constructive for brand building and customer loyalty as it has trouble-free reach. So take the advantage of Facebook now!